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JHB ART CITY (article first published : 2002-07-16)

Johannesburg will host the world's largest outdoor art gallery when the JHB Art City visual arts exhibition Wall Project goes on show in August 2002 to coincide with the World Summit on Sustainable Development from August 26 to end September. The massive representations of works by South African artists will remain displayed around the city until the Cricket World Cup in March 2003.

The project aims to showcase the inner city as the hub and cultural centre of Africa's world-class city. JHB Art City, the national competition from which artworks will be selected for exhibit, opens new branding opportunities for Johannesburg as a unique open-air urban gallery on the international arts and culture scene. Changing the works annually will ensure sustained and regenerated interest.

In the shorter term, the exhibition will provide the largest attraction in the inner city for delegates to the World Summit and will be a tourist draw card for both international and national visitors to the city. Benefits on the cultural front include making visual art easily accessible to the public in their everyday lives and staging complementary performing arts events in the public spaces at selected project locations.

Up to 30 works will go up in the 12 sites, 15 chosen from entries submitted to the Johannesburg Art City national Competition, and 15 from corporate collections.

Works from the participating corporate collections, chosen by their curators, will afford a rare glimpse of South African artworks seldom seen by the general public. All the selected works will be scanned and then enlarged without distortion to be displayed as massive murals on the sides of buildings or in billboard-style mountings.

Originals of the top competition entries will be exhibited at venues in the city from August through to September:

The JHB Art City competition is organised by The City of Johannesburg, the Central Johannesburg Partnership, the Johannesburg Inner City Business Coalition and the Johannesburg Development Agency, with support from Business and Arts South Africa (BASA) and assistance from International Courier Brokers.

More information on www.jhbartcity.org.za or from Peta on 082 811-0045. Entries have already closed for this year’s competition.




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