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IMAGINATION LAB (article first published : 2005-10-20)

The Imagination Lab is a joint initiative by Vega The Brand Communications School and CAFÉ (Communications and Advertising Forum for Empowerment). It plays a crucial role in transforming the creative communication industry in South Africa.

The Lab is a launch pad to develop young multi-skilled conceptual thinkers and dynamic problem solvers; individuals who challenge the conventional approach to creativity, business and life. The aim is to encourage cultural and social sensitivity in students, so they can make informed creative decisions.

artSPACE Durban will host an exhibition by The Imagination Lab which comprises an installation of student work from a year of vast and varied exploration of concepts, places and media. Students from both the Westville and Kwa Mashu campuses will be working in the gallery for a week prior to the opening, creating a site-specific installation.

The exhibition opens on October 28 at 18h30 and runs until November 5. At the opening, there will be a cash bar and car guards on duty.

More information on 031 312 0793.




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