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MUSIC WEEK 2002 (article first published : 2002-08-5)

South African Music Week 2002 (SAMW) takes place from August 24 to 31. The focus this year is on live music and the participation of live music venues will be critical to the success of the project.

Live music is central to the success of any music industry and the organisers are making an appeal to venues to be actively involved in South African Music Week 2002. Music lovers can expect an exciting and diverse array of venue and genre options.

In addition to the SAMW campaign, which will include TV, radio and press ads, SAMW have recently formed a strategic partnership with Proudly South African, which is a dynamic new campaign designed to promote South African-made products and services through an extensive awareness campaign. A major media blitz will be seen later this year, and the timing of this campaign offers tremendous opportunities to increase the awareness of SAMW activities.

SAMW 2002 is all about exploring an exposing the depths and diversity of our vibrant homegrown music talent. The event is a platform to show our appreciation for the people who are the rhythm of our nation. These musicians, singers and other industry professionals provide us with our daily dose of soul and are the creators of beats and melodies that form South Africa’s diverse music landscape.

Chris Ntuli, well known leader of Durban Black Drifters, has been appointed to act as the regional representative on behalf of SAMW 2002. He is responsible for the co-ordination of live events in Kwa-Zulu Natal, as well as supplying information to The MIDI Trust on events that will be taking place in the region during that period. Event information that is supplied to The MIDI Trust will be supported by means of publicity material and media coverage. More details from 011 834-1717.




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