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BUSINESS DAY/BASA AWARDS (article first published : 1999-12-9)

Business Day and Business and Arts South Africa (BASA) invite entries for the 1999 awards for business in the arts which cover sponsorships made between January 1 and December 31, 1999 as well as long-term or ongoing sponsorships current in that period. Now in their third year, the awards highlight and acknowledge innovative and successful sponsorship of the arts by the business sector. They include all arts disciplines and are open to all companies sponsoring arts events, projects or organisations in South Africa and those sponsoring South African arts events abroad.

The awards categories include: Best use of a commission of new art, First time sponsor, Long term development, Strategic sponsorship, Increasing access to the arts, International sponsorship and Single project. Other awards are Sponsorship by a small business, Sponsorship in kind and Youth sponsorship. (The Chairman's Premier award for sustained excellence in sponsorship of the arts is made at the Chairman's discretion).

A judging panel made up of professionals from the business and arts sectors will evaluate the success of each sponsorship in achieving the objectives of the sponsor and in bringing genuine benefits to the arts organisation and surrounding community. Other factors will be taken into account, such as the innovative nature of the sponsorship.

The nomination/entry form should be completed by the sponsoring company and/or the arts organisation. (In the case of the Strategic Sponsorship category, this must be completed by the business itself. Sponsoring companies may enter projects in a maximum of two categories. Contact Business and Arts South Africa for nomination/entry forms on (011) 784-9994/5, fax (011) 784-9996 or email basa@icon.co.za. The closing date for entries is February 28, 2000.




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