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BRIDAL AFRICA 2006 YOUNG DESIGNER AWARD (article first published : 2005-08-21)

The Young Designer Award which has been featured in conjunction with the annual bridal exhibition at Gallagher Estate will be hosted again towards the end of May in 2006. The competition will once again be orchestrated by Eleanor Ford, in association with the Fashion Group SA.

The increasingly coveted award is presented annually with the aim of providing promising talent with an entry point into the South African design industry, and is open to all South African designers under the age of 30.

In striving to provide a broader scope for participation, the competition will in future consist of three categories, namely Classic/Traditional, Multicultural/Ethnic and Fantasy/Avant Garde – facilitating arenas in which all aspiring young designers many enter and showcase their particular area of talents – wherever their creativity may lie.

The competition’s stringent judging process includes the submission of entry forms with sketches, technical drawings, fabric swatches, accessory recommendations, interviews and the evaluation of a work sample. Each year ten finalists are selected to make up garments according to their sketch entries and present them for fittings and preliminary judging.

The final judging takes place at a gala event where a fashion extravaganza provides the platform for showcasing the ten finalists’ designs, and at which the winner and two runners-up are announced. A portion of proceeds from this event goes to selected charities.

To enter the Bridal Africa 2006 Young designer Award contact Eleanor Ford, regional director for the Fashion Group SA on 082 458 8350, 012 460 8795, or via e-mail at fordqsys@mweb.co.za




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