A
 
Web www.artsmart.co.za
A R T S M A R T
arts news from kwazulu-natal

miscellaneous news
www.artsmart.co.za
enquiries@artsmart.co.za
 A current news
crafts - dance - drama - film & tv - literature
music - supper theatre - visual arts
miscellaneous news - festivals
letters to the editor
home page
archives A
crafts - dance - drama - film & tv - literature
music - supper theatre - visual arts
miscellaneous news - festivals
 

NB: as of 23 September 2008, all new artSMart articles are being published on the site news.artsmart.co.za.

KODAK CHALLENGE (article first published : 2004-06-24)

Kodak South Africa will attempt to break the Guinness World Record for the Biggest Photographic Exhibition in the World, consisting of at least 20,000 photographs of smiling South Africans.

The Eastman Kodak company is a sponsor of the Olympic Games which will be held in Athens, Greece in 2004. A total of 16,609 photos were exhibited by Kodak in Greece in 2003 to establish a new Guinness World Record for the Largest Photographic Exhibition, beating the previous record set by Kodak Russia with 12,012 photos. The exhibition was displayed at Kodak’s premises in Maroussi, Athens

Kodak SA would like to invite South Africans to submit a smiling photo in order to be part of a charity event and the attempt to break a Guinness World Record

Consumers need to complete their details on a sticker and stick it onto the back of their photo and pop it into an entry form box in-store.

For every photo donated by the public towards the project, Kodak SA will pledge R1 to the South African Council for Child and Family Welfare (Child Welfare). Each smiling face will be scanned into a montage, an image of a smiling child will be superimposed over the images and this will be unveiled on a massive KODAK SMILE billboard towards the end of 2004.

In a celebrity challenge, well-known South Africans such as TV stars Fiona Coyne, Fezile Mphela and a host of M-Net and SABC presenters, comedians Marc Lottering and Leon Schuster, radio stars Gareth Cliff, Barney Simon, and a host of parliamentarians have donated their photographs towards the campaign. Many more celebrities have pledged their support.

Kodak challenges all South Africans to submit a “Kodak Moment” photograph to construct the KODAK SMILE. The effort will help to keep less privileged South African children smiling.

Participants can donate their photographs in entry boxes found at all Kodak outlets (Kodak Express Stores, CAN, Pick ‘n Pay, Score, Supermart and Game stores). Participants stand in line to win over R100,000 in prizes via various competitions tied to the campaign. To qualify for the official record, all photographs need to be labelled with a name, address and signature.

More information from Liana Benecke on 011 883 8829.




 A current news
crafts - dance - drama - film & tv - literature
music - supper theatre - visual arts
miscellaneous news - festivals
letters to the editor
home page
archives A
crafts - dance - drama - film & tv - literature
music - supper theatre - visual arts
miscellaneous news - festivals
a co-production by caroline smart services and .durbanet. site credits
copyright © subsists in this page. all rights reserved. [ edit ] copyright details  artsmart