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LAUGH IT OFF (article first published : 2003-12-14)

Laugh it Off Media and Double Storey Books have published a Laugh it Off Annual of South African Youth Culture.

Better known for their satirical T-shirts, and the on-going legal battle with South African Breweries over their infamous ‘Black Labour’ T-shirt, Laugh it Off has taken its particularly unique brand of satire and social comment and combined it with the voices of many other contemporary South African artists. This creative collaboration has led to the publication of a book that is bursting at the seams with what a young South Africa is thinking, feeling, and doing.

The Laugh it Off Annual features everything from graphic design to short stories, and from poetry to cartoons; as well as interviews, photography, and articles from the more established literary fraternity. The heavyweight contributions include Naomi Klein, Pieter-Dirk Uys, Zapiro, and Marianne Thamm.

A younger South Africa will also no doubt recognise the names of contributors such as Karen Zoid, Tumi Molekane (Tumi & the Volume), Hagen Engler, Waddy Jones, The Most Amazing Show, Bastard Media, Nikhal Singh, Zef Sketse, Kgafela oa Magogodi, and many more.

Barry Ronge had this to say about the Laugh it Off Annual: “This is not only a directory of talent, it’s a fascinating preview of what’s waiting in the wings for South African audiences over the next few years and a tantalising foretaste of the unique flavours of South Africa as it shapes a new legacy of creativity.”

The Laugh it Off Annual of South African Youth Culture [volume one] retails at R120 and is available at all leading newsagents.




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