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DSTV WINS AT PROMAX (article first published : 2006-07-24)

DStv has again excelled at this year’s Promax awards with a sterling seven Gold, six Silver and one Bronze statuettes. This year’s awards were held in New York City in June and pitted DStv’s television campaigns against those of international networks such as Discovery Europe, MTV Networks and BSkyB.

Said MultiChoice Marketing & Sales Director Graham Pfuhl: “The Promax awards are the pinnacle for any global broadcaster and we are especially pleased that we have won more awards than in previous years –beating our own record and that of any other South African company. This shows clearly that our DStv product is not only in line with global trends but also a real pace setter.”

All DStv on-air communication is produced by Studio Zoo, a production company spearheaded by Cathy Ferrara and Adi Leach. The company also produces a variety of M-Net and MultiChoice Africa communication and promos. Studio Zoo has also previously won the Promax Platinum Award, 10 Gold, nine Silver and two Bronze Promax Awards.




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