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U-CARMEN EKHAYELITSHA (article first published : 2005-03-21)

Following the success of U-Carmen eKhayelitsha at the 55th Berlin Film Festival where it scooped the prestigious Golden Bear award for Best Film, the film will now be seen in South Africa for the first time in the Cape Town black township of Khayelitsha on March 23.

After that, it will be shown at the Ekaya Multi Cultural Centre in KwaMashu (KwaZulu-Natal) as well as in Alexandra in Johannesburg).

The alternative distribution strategy of U-Carmen eKhayelitsha is the result of a six-month research project. The accessibility of the final product to all South Africans was a key notion of Spier Films and co-producer Nando

A strong training component has been worked into the overall strategy. A network of U-Carmen agents selected from the target communities is commencing an intensive series of training workshops concerned with cinema management and film marketing. It is hoped that this outreach venture will set an important precedent for South African cinema and other arts events because of its extended reach to new audiences. The newly trained agents will be equipped with the skills to support future events.

U-Carmen eKhayelitsha will be released theatrically on April 22.




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