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NB: as of 23 September 2008, all new artSMart articles are being published on the site news.artsmart.co.za.

SECRETS & LIES (article first published : 2000-07-3)

Three performances of Secrets & Lies, a theatrical production which recently won a Gold Loerie Advertising Award, has been included in the Amasiko cultural programme running in tandem with the forthcoming XIII International AIDS Conference in Durban. With its fore-runner, the Gold Loerie Award-winning HIV/AIDS production Living and Loving, the show was created and produced in South Africa by the Hecate Corporate Theatre Company. Both productions have played to thousands of South Africans since 1996.

Highly acclaimed at all levels, Secrets & Lies was launched in Nigeria on June 22 with previews of the show having been presented in Tanzania and Zambia. Presenters MomentumSocial Marketing have announced that they are "ready to roll the project out on a far larger scale in Africa" and teams of actors have already been trained in several African countries.

An international organization currently operating in 20 countries in Africa, Momentum Social Marketing specialises in direct and interactive person-to-person marketing in Sub-Saharan Africa. It believes this form of marketing to be highly effective in third world environments with audiences responding enthusiastically to theatrical entertainment and story telling. In a single country, it may be necessary to train 20 or 30 or even 40 or more teams. Rural communities are reached via the use of roadshow theatre trucks. Urban communities are reached by teams operating on the ground, in school halls or community halls or even on the street.

Secrets & Lies will be staged in the Playouse Studio at 12h30 on July 10, 11 and 12. Admission is free.

See Miscellaneous pages nearer to the dates of the Conference (July 9 to 14) for day to day events




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